MADE IN USA

EFFECTIVELY DOSED

THIRD-PARTY TESTED

NO ARTIFICIAL FLAVORS, COLORS, OR SWEETENERS

VEGAN & GLUTEN-FREE

THE LINEUP

A holistic approach for all-day productivity

  • For work that demands more than coffee.

    Built for busy mornings, deep work, and high-performance days, START gives you more than energy. It helps you feel sharp, steady, and ready to perform.
  • For sleep that actually restores without melatonin.

    Built for restless nights and busy minds, STOP helps you wind down naturally and wake up clear-headed without the melatonin hangover.

ONE DAY. TWO RITUALS.

How the system fits your daily ritual.

Your day runs on two key moments: how you START, and how you STOP. We made a drink for both.

Real Routines. Real People.

TWO PRODUCTS. ONE RITUAL.

Your daily rhythm, simplified.

Energy and Mental Clarity

This really gives me energy and mental clarity. I'm a person who can fall asleep after drinking coffee. I hope the new formula works as well as this one, and that the flavors are good.

- Laura D. (Verified)

Clean energy & focus

I've tried endless energy drinks & pre-workouts that gave me a boost but not without toxic ingredients, feeling jittery and a crash. Start is hands down the best energy I've felt while also helping me power through my busy work days as a business owner. It's worth trying, you'll be hooked! 10/10 recommend!

- Jacqueline R. (Verified)

Highly Recommend!

I've been enjoying the Blueberry Acai for over a month now. I travel for work and it's nice to be able to take the packets with me to keep a clean energy routine intact.

- Daniel F. (Verified)

Great product!

This product is the best by far. Every morning I take start to get my day going. Within 30 minutes I'm awake and feel calm and focused all day with no jitters or crash. This company also has the best customer service.

- Amanda O. (Verified)

Waking up feeling great!

Made me realize how much I should be prioritizing sleep. Have been waking up energized and ready to take on my day instead of slow and tired. Peaceful & quality sleep

- Jonny R. (Verified)

Obsessed!!!!

I'm OBSESSED with this. Have been struggling with sleep for a while, and refuse to take melatonin. Have tried many other products and none of them have really helped, but this does. Love love love!!

- Emma H. (Verified)

Oura Ring approved

Been trying this the last 3 nights and all 3 nights my Oura ring has said I have gotten great sleep. Never seen my deep sleep and REM sleep hours so high. Great stuff

- Justin F. (Verified)

Best Sleep Aid Ever!

This product exceeded all my expectations. I have experienced the effects of a large number of products, either containing or not containing melatonin as an active ingredient, and I will attest that this is the BEST on the market. Lasting benefits, with little or no negative side effects, will be known with consistent use over time. Have and will continue to recommend this to my friends and family.

- Ethan K. (Verified)

Energy and Mental Clarity

This really gives me energy and mental clarity. I'm a person who can fall asleep after drinking coffee. I hope the new formula works as well as this one, and that the flavors are good.

- Laura D. (Verified)

Clean energy & focus

I've tried endless energy drinks & pre-workouts that gave me a boost but not without toxic ingredients, feeling jittery and a crash. Start is hands down the best energy I've felt while also helping me power through my busy work days as a business owner. It's worth trying, you'll be hooked! 10/10 recommend!

- Jacqueline R. (Verified)

Highly Recommend!

I've been enjoying the Blueberry Acai for over a month now. I travel for work and it's nice to be able to take the packets with me to keep a clean energy routine intact.

- Daniel F. (Verified)

Great product!

This product is the best by far. Every morning I take start to get my day going. Within 30 minutes I'm awake and feel calm and focused all day with no jitters or crash. This company also has the best customer service.

- Amanda O. (Verified)

Waking up feeling great!

Made me realize how much I should be prioritizing sleep. Have been waking up energized and ready to take on my day instead of slow and tired. Peaceful & quality sleep

- Jonny R. (Verified)

Obsessed!!!!

I'm OBSESSED with this. Have been struggling with sleep for a while, and refuse to take melatonin. Have tried many other products and none of them have really helped, but this does. Love love love!!

- Emma H. (Verified)

Oura Ring approved

Been trying this the last 3 nights and all 3 nights my Oura ring has said I have gotten great sleep. Never seen my deep sleep and REM sleep hours so high. Great stuff

- Justin F. (Verified)

Best Sleep Aid Ever!

This product exceeded all my expectations. I have experienced the effects of a large number of products, either containing or not containing melatonin as an active ingredient, and I will attest that this is the BEST on the market. Lasting benefits, with little or no negative side effects, will be known with consistent use over time. Have and will continue to recommend this to my friends and family.

- Ethan K. (Verified)

Energy and Mental Clarity

This really gives me energy and mental clarity. I'm a person who can fall asleep after drinking coffee. I hope the new formula works as well as this one, and that the flavors are good.

- Laura D. (Verified)

Clean energy & focus

I've tried endless energy drinks & pre-workouts that gave me a boost but not without toxic ingredients, feeling jittery and a crash. Start is hands down the best energy I've felt while also helping me power through my busy work days as a business owner. It's worth trying, you'll be hooked! 10/10 recommend!

- Jacqueline R. (Verified)

Highly Recommend!

I've been enjoying the Blueberry Acai for over a month now. I travel for work and it's nice to be able to take the packets with me to keep a clean energy routine intact.

- Daniel F. (Verified)

Great product!

This product is the best by far. Every morning I take start to get my day going. Within 30 minutes I'm awake and feel calm and focused all day with no jitters or crash. This company also has the best customer service.

- Amanda O. (Verified)

Waking up feeling great!

Made me realize how much I should be prioritizing sleep. Have been waking up energized and ready to take on my day instead of slow and tired. Peaceful & quality sleep

- Jonny R. (Verified)

Obsessed!!!!

I'm OBSESSED with this. Have been struggling with sleep for a while, and refuse to take melatonin. Have tried many other products and none of them have really helped, but this does. Love love love!!

- Emma H. (Verified)

Oura Ring approved

Been trying this the last 3 nights and all 3 nights my Oura ring has said I have gotten great sleep. Never seen my deep sleep and REM sleep hours so high. Great stuff

- Justin F. (Verified)

Best Sleep Aid Ever!

This product exceeded all my expectations. I have experienced the effects of a large number of products, either containing or not containing melatonin as an active ingredient, and I will attest that this is the BEST on the market. Lasting benefits, with little or no negative side effects, will be known with consistent use over time. Have and will continue to recommend this to my friends and family.

- Ethan K. (Verified)

Energy and Mental Clarity

This really gives me energy and mental clarity. I'm a person who can fall asleep after drinking coffee. I hope the new formula works as well as this one, and that the flavors are good.

- Laura D. (Verified)

Clean energy & focus

I've tried endless energy drinks & pre-workouts that gave me a boost but not without toxic ingredients, feeling jittery and a crash. Start is hands down the best energy I've felt while also helping me power through my busy work days as a business owner. It's worth trying, you'll be hooked! 10/10 recommend!

- Jacqueline R. (Verified)

Highly Recommend!

I've been enjoying the Blueberry Acai for over a month now. I travel for work and it's nice to be able to take the packets with me to keep a clean energy routine intact.

- Daniel F. (Verified)

Great product!

This product is the best by far. Every morning I take start to get my day going. Within 30 minutes I'm awake and feel calm and focused all day with no jitters or crash. This company also has the best customer service.

- Amanda O. (Verified)

Waking up feeling great!

Made me realize how much I should be prioritizing sleep. Have been waking up energized and ready to take on my day instead of slow and tired. Peaceful & quality sleep

- Jonny R. (Verified)

Obsessed!!!!

I'm OBSESSED with this. Have been struggling with sleep for a while, and refuse to take melatonin. Have tried many other products and none of them have really helped, but this does. Love love love!!

- Emma H. (Verified)

Oura Ring approved

Been trying this the last 3 nights and all 3 nights my Oura ring has said I have gotten great sleep. Never seen my deep sleep and REM sleep hours so high. Great stuff

- Justin F. (Verified)

Best Sleep Aid Ever!

This product exceeded all my expectations. I have experienced the effects of a large number of products, either containing or not containing melatonin as an active ingredient, and I will attest that this is the BEST on the market. Lasting benefits, with little or no negative side effects, will be known with consistent use over time. Have and will continue to recommend this to my friends and family.

- Ethan K. (Verified)

Energy and Mental Clarity

This really gives me energy and mental clarity. I'm a person who can fall asleep after drinking coffee. I hope the new formula works as well as this one, and that the flavors are good.

- Laura D. (Verified)

Clean energy & focus

I've tried endless energy drinks & pre-workouts that gave me a boost but not without toxic ingredients, feeling jittery and a crash. Start is hands down the best energy I've felt while also helping me power through my busy work days as a business owner. It's worth trying, you'll be hooked! 10/10 recommend!

- Jacqueline R. (Verified)

Highly Recommend!

I've been enjoying the Blueberry Acai for over a month now. I travel for work and it's nice to be able to take the packets with me to keep a clean energy routine intact.

- Daniel F. (Verified)

Great product!

This product is the best by far. Every morning I take start to get my day going. Within 30 minutes I'm awake and feel calm and focused all day with no jitters or crash. This company also has the best customer service.

- Amanda O. (Verified)

Waking up feeling great!

Made me realize how much I should be prioritizing sleep. Have been waking up energized and ready to take on my day instead of slow and tired. Peaceful & quality sleep

- Jonny R. (Verified)

Obsessed!!!!

I'm OBSESSED with this. Have been struggling with sleep for a while, and refuse to take melatonin. Have tried many other products and none of them have really helped, but this does. Love love love!!

- Emma H. (Verified)

Oura Ring approved

Been trying this the last 3 nights and all 3 nights my Oura ring has said I have gotten great sleep. Never seen my deep sleep and REM sleep hours so high. Great stuff

- Justin F. (Verified)

Best Sleep Aid Ever!

This product exceeded all my expectations. I have experienced the effects of a large number of products, either containing or not containing melatonin as an active ingredient, and I will attest that this is the BEST on the market. Lasting benefits, with little or no negative side effects, will be known with consistent use over time. Have and will continue to recommend this to my friends and family.

- Ethan K. (Verified)

Energy and Mental Clarity

This really gives me energy and mental clarity. I'm a person who can fall asleep after drinking coffee. I hope the new formula works as well as this one, and that the flavors are good.

- Laura D. (Verified)

Clean energy & focus

I've tried endless energy drinks & pre-workouts that gave me a boost but not without toxic ingredients, feeling jittery and a crash. Start is hands down the best energy I've felt while also helping me power through my busy work days as a business owner. It's worth trying, you'll be hooked! 10/10 recommend!

- Jacqueline R. (Verified)

Highly Recommend!

I've been enjoying the Blueberry Acai for over a month now. I travel for work and it's nice to be able to take the packets with me to keep a clean energy routine intact.

- Daniel F. (Verified)

Great product!

This product is the best by far. Every morning I take start to get my day going. Within 30 minutes I'm awake and feel calm and focused all day with no jitters or crash. This company also has the best customer service.

- Amanda O. (Verified)

Waking up feeling great!

Made me realize how much I should be prioritizing sleep. Have been waking up energized and ready to take on my day instead of slow and tired. Peaceful & quality sleep

- Jonny R. (Verified)

Obsessed!!!!

I'm OBSESSED with this. Have been struggling with sleep for a while, and refuse to take melatonin. Have tried many other products and none of them have really helped, but this does. Love love love!!

- Emma H. (Verified)

Oura Ring approved

Been trying this the last 3 nights and all 3 nights my Oura ring has said I have gotten great sleep. Never seen my deep sleep and REM sleep hours so high. Great stuff

- Justin F. (Verified)

Best Sleep Aid Ever!

This product exceeded all my expectations. I have experienced the effects of a large number of products, either containing or not containing melatonin as an active ingredient, and I will attest that this is the BEST on the market. Lasting benefits, with little or no negative side effects, will be known with consistent use over time. Have and will continue to recommend this to my friends and family.

- Ethan K. (Verified)
Designed For High-Performers

There’s a science behind the science.

Designed for Daily Peak Performance

Natural Research-Backed Formulation

All-in-One Optimal Day & Night Routine


FREQUENT QUESTIONS

Frequently Asked Questions

START STOP is a two-product daily system designed around the two moments that shape your day: how you start and how you recover.

START is your morning productivity drink for energy, focus, hydration, mood support, and cognitive performance.

STOP is your nighttime sleep drink designed to help you wind down, stay asleep, and wake up clear-headed without melatonin.

Because the goal is not just to push harder during the day. It is to support the full cycle.

START helps you feel energized, focused, and ready to perform. STOP helps you wind down, recover, and wake up ready to do it again.

Better days start with better nights, and better nights make better days possible.

No. START STOP was built to be simple, functional, and formula-first.

Instead of making you build a complicated stack of pills, powders, electrolytes, creatine, caffeine, sleep aids, and calming ingredients, we created two simple drinks for the two key moments of your day.

START in the morning. STOP at night.

Yes. They were designed to work as a daily system.

Use START in the morning or before deep work, and STOP 30–45 minutes before bed as part of your wind-down routine.

Yes. START and STOP are made without artificial flavors, artificial colors, or artificial sweeteners.

They are also sugar free, gluten free, non-GMO, and vegan.

Everyone is different, but many people use START when they want same-day support for energy and focus, and STOP when they want help easing into their nighttime routine.

Like any routine, the benefits can become more noticeable with consistent daily use.

You can use them as needed, but they were built for daily rituals.

START is designed for mornings, workdays, workouts, and deep focus. STOP is designed for nights when you want a cleaner wind-down routine and more restorative sleep support.