Experience a new level of productivity*

Fuel your focus and stay distraction-free all day*

Hydration Support*
Jitter-Free Energy*
Focus and Mental Clarity*
Mood Support*
Stress Support*
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“As meticulous consumers who care deeply about what we put into our bodies, we set out to create products with clean, effective, and properly dosed ingredients—ones we trust for ourselves, our families, and our friends. We’re excited for you to try them and feel the difference for yourself. ”

Jason Somers and Melvin Hakimian

Co-Founders

Our active ingredients

Vitamin B3
Vitamin
Converts food into energy*
Vitamin B5
Vitamin
Reduces brain fog*
Vitamin B6
Vitamin
Supports mood and memory*
Vitamin B12
Vitamin
Nerve support*
Sodium
Electrolyte
Hydration support*
Magnesium
Electrolyte
Hydration support*
Potassium
Electrolyte
Hydration support*
Caffeine
Nootropic
Clean green tea energy*
L-Theanine
Amino Acid
Supports calm alertness*
N-Acetyl L-Tyrosine
Amino Acid
Supports mood and focus*
Phenylalanine
Amino Acid
Supports mood and focus*
Alpha GPC
Nootropic
Supports focus and mental clarity*
Huperzine A
Nootropic
Focus Support*
Rhodiola Rosea
Adaptogen
Stress and mental fatigue support*
Creatine Monohydrate
Ergogenic Aid
Supports focus under fatigue*

Active Ingredients

Vitamin B3

Vitamin

Vitamin B3

Vitamin
Vitamin B3, also known as niacin, is an essential nutrient involved in various metabolic processes, including the conversion of food into energy. Its role in synthesizing fatty acids and cholesterol is crucial for brain biochemistry and cognitive function. Severe niacin deficiency can lead to pellagra, a condition characterized by dermatitis, diarrhea, and dementia, underscoring its importance in maintaining mental health

Vitamin B5

Vitamin

Vitamin B5

Vitamin
Vitamin B5, also known as pantothenic acid, is a water-soluble B vitamin essential for various bodily functions. It plays a crucial role in converting carbohydrates, proteins, and fats into energy, thereby supporting overall energy metabolism. Additionally, Vitamin B5 is involved in the synthesis of coenzyme A, vital for fatty acid metabolism and the production of neurotransmitters, which are essential for proper nervous system function. It also supports the production of acetylcholine, a key neurotransmitter involved in memory and learning, which may help reduce brain fog and improve mental clarity.

Vitamin B6

Vitamin

Vitamin B6

Vitamin
Vitamin B6, also known as pyridoxine, is a water-soluble vitamin essential for numerous physiological functions. It plays a critical role in neurotransmitter synthesis, including serotonin and dopamine, which are vital for mood regulation. Additionally, Vitamin B6 contributes to cognitive functions such as concentration, learning, and memory by supporting neurotransmitter production. Furthermore, Vitamin B6 supports energy metabolism by aiding in the conversion of food into usable energy, thereby potentially enhancing energy levels and reducing fatigue.

Vitamin B12

Vitamin

Vitamin B12

Vitamin
Vitamin B12, also known as cobalamin, is an essential water-soluble vitamin vital for neurological function, red blood cell formation, and DNA synthesis. Adequate levels of vitamin B12 are crucial for maintaining energy levels, cognitive function, and mood stability, with deficiency often leading to fatigue, memory loss, and mood disturbances like depression and irritability. Additionally, Vitamin B12 plays a critical role in nerve health by supporting the formation and maintenance of the myelin sheath, which protects nerve fibers and ensures proper nerve signal transmission. It also aids in nerve regeneration and repair, contributing to overall neurological function.

Sodium

Electrolyte

Sodium

Electrolyte
Sodium is essential for energy and focus as it helps regulate nerve signaling, hydration, and blood flow, all of which impact brain function and mental clarity. It plays a key role in electrolyte balance and muscle function, preventing fatigue and weakness by ensuring proper nutrient and oxygen delivery to the brain and muscles. Additionally, sodium is critical for neural communication, enabling fast and efficient brain signaling to support concentration and cognitive performance. Low sodium levels can lead to fatigue, brain fog, and poor focus.

Magnesium

Electrolyte

Magnesium

Electrolyte
Magnesium is essential for energy and focus as it plays a key role in ATP production, the body's primary energy source, helping convert food into usable energy. It also supports brain function and neurotransmitter activity, regulating signals between neurons to enhance mental clarity, focus, and cognitive performance. Additionally, it aids in blood flow and oxygen delivery to the brain, ensuring sustained energy levels and improved concentration. 

Potassium

Electrolyte

Potassium

Electrolyte
Potassium is essential for energy and focus as it helps regulate nerve signaling, muscle contractions, and fluid balance, all of which support brain function and mental performance. It plays a key role in cellular energy production by maintaining the proper function of mitochondria, the energy powerhouses of cells. Additionally, potassium supports blood flow and oxygen delivery to the brain, which enhances mental clarity, focus, and cognitive performance. It also helps regulate neurotransmitters like dopamine and serotonin, which influence mood and motivation. Low potassium levels can lead to fatigue, brain fog, poor concentration, and mental sluggishness, making it essential for maintaining sustained energy and sharp focus

Caffeine

Nootropic

Caffeine

Nootropic
Caffeine is a natural stimulant commonly found in coffee, tea, and various energy products. It functions by blocking adenosine receptors in the brain, leading to increased alertness and wakefulness. Research has demonstrated that caffeine consumption can enhance energy levels, improve focus, and boost mental clarity. Studies have shown that caffeine intake is associated with increased alertness and enhanced physical performance, serving as a countermeasure to the effects of sleep deprivation.

https://www.ncbi.nlm.nih.gov/books/NBK209050/

L-Theanine

Amino Acid

L-Theanine

Amino Acid
L-theanine is an amino acid found in green tea, known for its calming yet focus-enhancing effects. Research shows that L-theanine can reduce stress and promote relaxation by increasing levels of GABA, dopamine, and serotonin without causing drowsiness. It also enhances focus and mental clarity, particularly when combined with caffeine, improving attention and alertness during demanding tasks.

https://pmc.ncbi.nlm.nih.gov/articles/PMC6836118/

NALT

Amino Acid

NALT

Amino Acid
​N-Acetyl-L-Tyrosine (NALT) is a derivative of the amino acid L-tyrosine, which serves as a precursor to vital neurotransmitters like dopamine, norepinephrine, and epinephrine. Supplementation with NALT has been shown to enhance cognitive performance under stress by replenishing these neurotransmitters, thereby improving memory and focus during demanding situations. Additionally, NALT may aid in mood regulation by supporting dopamine production, which influences mood and motivation. 

https://pubmed.ncbi.nlm.nih.gov/26424423/

Phenylalanine

Amino Acid

Phenylalanine

Amino Acid
Phenylalanine is an essential amino acid that serves as a precursor to key neurotransmitters like dopamine, norepinephrine, and epinephrine, which play a crucial role in mood regulation, cognitive function, and stress response. Research suggests that phenylalanine may support mood and mental well-being by influencing dopamine production.

https://pubmed.ncbi.nlm.nih.gov/1173765/

https://pubmed.ncbi.nlm.nih.gov/380577/

Alpha GPC

Nootropic

Alpha GPC

Nootropic
Alpha-GPC (alpha-glycerylphosphorylcholine) is a choline-containing compound that serves as a precursor to the neurotransmitter acetylcholine, essential for memory and cognitive functions. Research indicates that Alpha-GPC supplementation can enhance cognitive performance, particularly in tasks requiring attention and memory, by increasing acetylcholine levels in the brain. 

https://pmc.ncbi.nlm.nih.gov/articles/PMC11644786/

Huperzine A

Nootropic

Huperzine A

Nootropic
​Huperzine A is a naturally occurring compound extracted from the Chinese club moss (Huperzia serrata), known for its potential cognitive-enhancing properties. As a reversible acetylcholinesterase inhibitor, it increases acetylcholine levels in the brain, a neurotransmitter vital for learning and memory.

Rhodiola Rosea

Adaptogen

Rhodiola Rosea

Adaptogen
Rhodiola rosea is an adaptogenic herb known for its stress-reducing properties. A systematic review of clinical trials published in The International Journal of Psychiatry in Clinical Practice found that Rhodiola supplementation significantly reduced stress-related fatigue, exhaustion, and burnout symptoms in individuals experiencing prolonged stress. Participants reported improvements in mental performance, mood, and overall well-being, particularly in high-stress situations. The study also highlighted Rhodiola’s potential to enhance cognitive function by improving focus and reducing mental fatigue, making it a promising natural option for stress management.

https://www.tandfonline.com/doi/full/10.1080/13651501.2017.1417442#d1e454

Creatine Monohydrate

Nootropic

Creatine Monohydrate

Nootropic
Creatine monohydrate, widely known for its physical performance benefits, has also been shown to support cognitive function. Research indicates that creatine supplementation can enhance memory, particularly in older adults, while also improving attention and processing speed, leading to greater cognitive efficiency. Additionally, studies suggest that creatine may help maintain cognitive performance under stress, such as during sleep deprivation, by supporting short-term memory and mental processing.

https://academic.oup.com/nutritionreviews/article/81/4/416/6671817?login=false

https://pubmed.ncbi.nlm.nih.gov/39070254/

https://pubmed.ncbi.nlm.nih.gov/16416332/

Experience deep, restorative sleep*

Restorative sleep without the grogginess - melatonin-free and non-habit-forming

Fall asleep faster*
Stay asleep Longer*
Support Falling Back Asleep*
Wake up refreshed*
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We care about what you are putting in your body.

Our active ingredients

Vitamin B6
Vitamin
Aids in production of serotonin & melatonin*
Magnesium
Electrolyte
Muscle and cramp support*
Zinc
Mineral
Supports falling asleep faster*
Tart Cherry
Fruit
Increases natural melatonin levels*
Chamomile
Flower
Supports calm mind*
Valerian
Root
Supports staying sleep*
Lemon Balm
Leaf
Supports falling asleep faster*
Passionflower
Flower
Supports transition into restful sleep*
L-Theanine
Amino Acid
Supports sense of calmness and well-being*
L-Tryptophan
Amino Acid
Supports falling asleep faster*
Glycine
Amino Acid
Decreases core body temperature*
GABA
Nootropic
Supports brain relaxation*

Active Ingredients

Vitamin B6

Vitamin

Vitamin B6

Vitamin
Vitamin B6, also known as pyridoxine, is a water-soluble vitamin essential for brain function, metabolism, and neurotransmitter production. It plays a key role in synthesizing serotonin and melatonin, two hormones crucial for mood regulation and sleep. Serotonin, often called the "feel-good" neurotransmitter, helps regulate mood and relaxation, while melatonin controls the sleep-wake cycle, signaling the body when it's time to sleep. Vitamin B6 is necessary for converting the amino acid tryptophan into serotonin, which then converts into melatonin, making it an important nutrient for maintaining a healthy sleep cycle. Without adequate B6, serotonin and melatonin production may be disrupted, potentially affecting sleep quality and overall well-being.

Magnesium

Electrolyte

Magnesium

Electrolyte
Magnesium is an essential mineral that plays a critical role in muscle function, nerve signaling, and overall relaxation. It helps regulate muscle contractions by balancing calcium levels, preventing excessive contraction that can lead to cramps. Magnesium also supports the relaxation of muscles after contraction, reducing the likelihood of cramps and muscle tightness, especially in athletes or individuals with deficiencies. Additionally, magnesium influences nerve function, helping to prevent involuntary muscle spasms.

Zinc

Mineral

Zinc

Mineral
Zinc is an essential trace mineral that plays a role in various biological functions, including sleep regulation. Research suggests that zinc supplementation may improve sleep quality, reduce the time it takes to fall asleep, and enhance sleep efficiency. A systematic review of clinical trials found that zinc intake was associated with better sleep quality, while a study in older adults showed that supplementing with 30 mg of zinc daily for 10 weeks significantly improved sleep compared to a control group. Additionally, zinc has been linked to longer and more restorative sleep.

https://publisher.medfak.ni.ac.rs/AFMN_1/2022/2-2022/full%20text/6Effect%20of%20Zinc%20A.Afzali%20.pdf

Tart Cherry

Fruit

Tart Cherry

Fruit
Tart cherry extract, derived from Montmorency cherries, has been studied for its potential sleep-enhancing properties. Research indicates that consuming tart cherry juice can lead to significant improvements in sleep quality and duration. A pilot study involving older adults with insomnia found that participants who consumed tart cherry juice experienced an increase in sleep time by approximately 84 minutes and improved sleep efficiency. Another study reported that tart cherry juice consumption resulted in elevated melatonin levels, a hormone crucial for regulating sleep-wake cycles, leading to better sleep quality.

https://pmc.ncbi.nlm.nih.gov/articles/PMC5617749/

https://pubmed.ncbi.nlm.nih.gov/22038497/

Chamomile

Flower

Chamomile

Flower
​Chamomile is a herb renowned for its calming properties and has been traditionally used to promote sleep. Research indicates that chamomile may help individuals fall asleep faster and improve overall sleep quality. A study involving elderly participants found that consuming 200 mg of chamomile extract twice daily for 28 days led to significant improvements in sleep quality compared to a placebo group. Another study observed that chamomile extract reduced sleep latency, meaning participants fell asleep more quickly.

https://pubmed.ncbi.nlm.nih.gov/29154054/

https://www.jstage.jst.go.jp/article/bpb/28/5/28_5_808/_article

Valerian

Root

Valerian

Root
Valerian root, derived from the plant Valeriana officinalis, has been traditionally used as a natural remedy for sleep disturbances. Research indicates that valerian may help individuals fall asleep faster and improve overall sleep quality. A systematic review and meta-analysis concluded that valerian might enhance sleep quality without producing side effects. Additionally, studies have shown that valerian extract can reduce sleep latency (the time it takes to fall asleep) and improve sleep architecture, leading to better sleep perception in both healthy individuals and those with insomnia

https://pubmed.ncbi.nlm.nih.gov/17145239/

https://pubmed.ncbi.nlm.nih.gov/10761819/

Lemon Balm

Leaf

Lemon Balm

Leaf
​Lemon balm (Melissa officinalis) is an herb traditionally used for its calming properties and potential to improve sleep quality. Research indicates that lemon balm may help individuals fall asleep faster. A clinical trial involving healthy adults with sleep disturbances found that supplementation with 400 mg of a standardized lemon balm extract daily for three weeks led to significant improvements in sleep quality, including reduced time to fall asleep, compared to a placebo group. Additionally, a study on postmenopausal women reported that lemon balm extract significantly improved sleep quality scores, suggesting its potential to aid in falling asleep more quickly.

https://pmc.ncbi.nlm.nih.gov/articles/PMC11510126/

https://www.scholarsresearchlibrary.com/articles/evaluation-of-extract-efficacy-of-lemon-balm-on-sleep-quality-score-in-postmenopausal-women-a-doubleblinded-randomized-c.pdf

Passionflower

Flower

Passionflower

Flower
​Passionflower (Passiflora incarnata) is a perennial plant traditionally used to alleviate sleep disturbances. Research suggests that passionflower may help improve overall sleep quality and reduce the time it takes to fall asleep. A double-blind, placebo-controlled study found that participants who consumed passionflower tea reported significantly better sleep quality compared to those who consumed a placebo. Additionally, animal studies have indicated that passionflower may reduce sleep latency (the time it takes to fall asleep) and increase sleep duration.

https://pubmed.ncbi.nlm.nih.gov/21294203/

https://onlinelibrary.wiley.com/doi/full/10.1002/fsn3.1341

L-Theanine

Amino Acid

L-Theanine

Amino Acid
L-theanine is an amino acid naturally found in green tea, known for its ability to promote relaxation without causing drowsiness. Research shows that L-theanine increases alpha brain wave activity, which is associated with a state of calm alertness, helping to reduce stress and promote mental clarity. It also supports neurotransmitter balance by boosting GABA, serotonin, and dopamine levels, which contribute to feelings of well-being, relaxation, and improved mood.

https://pubmed.ncbi.nlm.nih.gov/18296328

L-Tryptophan

Amino Acid

L-Tryptophan

Amino Acid
L-tryptophan is an essential amino acid that serves as a precursor to serotonin and melatonin, neurotransmitters crucial for mood regulation and sleep-wake cycles. Research suggests that L-tryptophan supplementation can help individuals fall asleep faster by reducing sleep latency, with studies showing that doses of 1 gram or more increase sleepiness and shorten the time to fall asleep. Additionally, L-tryptophan has been found to enhance sleep quality by reducing wakefulness after sleep onset (WASO) and improving sleep continuity. A systematic review and meta-analysis confirmed that higher dietary intake of tryptophan is associated with longer sleep duration, better sleep efficiency, and reduced insomnia symptoms

https://pubmed.ncbi.nlm.nih.gov/6764927/

https://pubmed.ncbi.nlm.nih.gov/33942088/

Glycine

Amino Acid

Glycine

Amino Acid
Glycine is a non-essential amino acid that acts as an inhibitory neurotransmitter in the central nervous system and plays a key role in sleep regulation. Research shows that taking 3 grams of glycine before bedtime can improve sleep quality, reduce the time to fall asleep, and decrease daytime fatigue. Studies in rats also indicate that glycine lowers core body temperature, a process essential for initiating sleep, and shortens the latency to deep sleep without altering sleep architecture.

https://onlinelibrary.wiley.com/doi/10.1111/j.1479-8425.2007.00262.x

https://pubmed.ncbi.nlm.nih.gov/22293292/

GABA

Nootropic

GABA

Nootropic
​Gamma-Aminobutyric Acid (GABA) is the primary inhibitory neurotransmitter in the central nervous system, playing a crucial role in reducing neuronal excitability and promoting relaxation. Research indicates that GABA supplementation may help individuals fall asleep faster. For instance, a study reported that 100 mg of GABA taken one hour before sleep decreased the time required to fall asleep and increased non-REM sleep duration.

https://pmc.ncbi.nlm.nih.gov/articles/PMC6031986/

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Chris C.

“I’ve tried so many sleep supplements, but most left me feeling groggy the next day. This is the first one that actually helps me fall asleep and wake up clear. It feels natural, not sedating. I'm honestly shocked at how well it works without melatonin.”

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